Book selling online: how to become a successful e-commerce merchant - Compare Prices and buy the Book



Title: Selling Online: How to Become a Successful E-commerce Merchant
Author: Jim CarrollRick Broadhead
ISBN: 0793145171
EAN: 9780793145171
416 Pages
Publisher: Dearborn Trade,U.S.
Binding: Paperback
Publication date: 2001-07-31


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2004-11-03 Excellent Advice and Very Useful

This is one of the best books I've read on setting up an Internet Store, and I've read a few.

It's worth buying just for the section on selecting the right e-commerce software package, in Chapter 2.

The tips for building an effective online store in Chapter 3, are also worth the price of the book alone.

Also consider getting E-Commerce Logistics & Fulfillment: Delivering the Goods by Deborah Bayles. If you're involved with a website that sells physical goods, then this is a very useful book.

Also look at E-Service: 24 Ways to Keep Your Customers-When the Competition Is Just a Click Away by Ron Zemke. Anything by Zemke is good, but this one is particularly relevant for e-commerce.


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