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Title: Starting and Running a Successful Consultancy: How to Market and Build Your Own Consultancy Business
Author: Susan Nash
ISBN: 1845282167
EAN: 9781845282165
3Rev Ed. Edition
239 Pages
Publisher: How To Books Ltd
Binding: Paperback
Publication date: 2007-06-25


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Consulting has become an increasingly viable and growing working option for many individuals. This book is designed to help those new to consulting to carve out a successful career, and to aid those already in the arena to grow their business. Laid out in a workbook format, this books contains a wide variety of exercises, ultimately geared towards making consultancy an increasingly profitable enterprise. Reading this book will help you to: gain a clear understanding of the consulting process and its requirements; define and establish a clear strategic direction for your business; understand how to raise finances and maintain financial control; create and implement an effective marketing strategy; and, balance ongoing business with attracting new clients.
Susan Nash is the British Founder and President of EM-Power, a
consulting firm, which works with companies on both sides of the Atlantic.
She has presented the workshops Consulting and Making Money at It for over
twelve years.

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